Official illustration for the 2025 edition of “Il Sabato del Vignaiolo“, by FIVI – the Italian Independent Winemaker Federation, held on Saturday, May 10, 2025 throughout Italy.
A female figure represents the winemaking tradition, the art of winemaking, and the category of the winemakers; the wooden barrel emphasizes the craftsmanship and age of this profession; the sneakers on the feet represent tradition that winks at the contemporary, at the new generations of both consumers and producers.
The human figure is almost one with the vine, symbolizing the total fusion between the winemakers and their products, in a constant expression of passion and listening skills for nature, the founding values of this ancient tradition.
With the action of picking and carrying the grapes, the great wine event is set in motion.
